Cisco Systems
Cisco is one of the world’s leading companies. Its products dominate the infrastructure behind the Internet and most organisations will have some Cisco equipment installed somewhere.
In a fiercely competitive market, Cisco has succeeded by constantly striving to improve the quality and performance of its products and its business processes.
Like many businesses, one of its major costs is marketing. Every year in Europe Cisco spends heavily on marketing – particularly Direct Marketing.
| Attachment | Size |
|---|---|
| Atrium Cisco Case Study.pdf | 154.37 KB |